Are you talking only about yourself and your work in your self-promotion? If your goal is to get more design clients, that's a mistake. Here's why.
Freelance Design Work & How to Freelance
Are RFPs a Waste of Time?
Wondering whether that Request for Proposal is a waste of your time? Check out Ilise Benun’s 10 criteria to help you decide whether you should spend your time elsewhere.
Why Your Dream Clients Definitely Want to Hear from You
Content marketing is neither a panacea nor a magic bullet. That said, it can be the most effective marketing tool available, with a few “ifs”—if you strategically map out a content plan, if you invest the time and if you commit the resources to do it right.
Should You Price Hourly?
So many designers hate talking about money, which makes pricing one of the most dreaded aspects of being self-employed. Perhaps that’s why so many designers resign themselves to pricing their services by the hour. But hat is truly a tragedy—and here's why.
What to Say When: A Cheat Sheet for Tricky Conversations
Ever find yourself tongue-tied or even speechless with a client or your boss? Then you'll love this cheat sheet for tricky conversations with clients and other non-designers.
How to Earn More on Every Project with Tiered Pricing
Position yourself as an expert and give your client options with tiered pricing. Your bottomline will thank you.
What to do When the Client Doesn’t Like the Work
It's bound to happen at some point and how you react can have repercussions to your reputation and business.
The 3 Things You Need to Pick the Right Design Niche
Picking a design niche doesn’t require rejecting anything; it means that you choose carefully where you spend your very precious marketing time and energy.
The Future of Design According to IBM Design Leader Doug Powell
Read insights from IBM design principal Doug Powell.
When Your Bread and Butter Stops Bringing Home the Bacon
Creative freelancer Greg Paprocki shares 4 tips for when, in the midst of changing trends, your creative career comes to a screeching halt.