The Banana Slugs are one of the most iconic and strange college sports logos, but they're in good company. We take a look at 10 of the weirdest and best.
Author Archives: Tim Newcomb
Arc’teryx Patches Celebrate Community & Individuality
Arc'teryx, outdoor equipment retailer, wanted a project that connected its stores to their community identities. They created the Arc'teryx morale patches.
Standing Out in the Dairy Aisle: Tillamook Rebrands
Tillamook Dairy is going national. With a redesign that combines heritage marks and a cohesive identity, they're coming to a dairy aisle near you soon.
Marz Community Brewing Focuses on F&%!ing Awesome Labels
Marz Community Brewing makes weird beers, and then they make weird labels for their beer. Determined to stand out, they harness the power of packaging.
Wrigley Field Redesign Combines History and Pageantry
The Wrigley Field renovations are sweeping, and Poplous' experiential branding group Activate swooped in and took the stadium's interior and elevated it, combining old and new elements, brands, and histories.
Final Four Logo Design Keeps its City in Mind
Each year, the Final Four logo gets a redesign, inspired by their host city's culture and landmarks. We take a look at the Minneapolis logo for 2019.
Skate Culture, Creative Self-Expression Lead Design Efforts at Vans
Design at Vans must always keep heritage in mind, even when creating for the modern world.
The Best Color for Your Logo is All About Perception
Every color has meaning, and the best logo colors (and the best brand identities) understand that meaning impacts perception. In this article, we explore why these color decisions are so important.
Report Shows Morale Challenges for In-House Creatives
In-house creative teams are facing challenges in morale, leadership, and collaboration. This industry report breaks down participants' responses and what they indicate for the in-house design industry.
Typesetting: What It Is & Why Designers Should Care
What is typesetting? And why should contemporary graphic designers care? A look into the art and craft of setting type from HOW.